Helsinki Red Room

Helsinki Red Room is a private Manchester United museum curated by Jere Virtanen. It is located in Helsinki, the capital of Finland.

The Helsinki Red Room is almost 200m2 space with its own sports bar, museum, “manager’s meeting room” and hallways full of Manchester United memorabilia. The collection consists over 38,000 items spanning over the history of the club from the early 1800’s to the present day.

The amount of love and passion that’s been dedicated to the Helsinki Red Room elevates it from a private collection to a breathtaking experience. With screens, audio, lighting and attention paid to the tiniest of details, Helsinki Red Room will captivate even those who don’t follow football!

Learn more www.helsinkiredroom.com

Jere Virtanen

Jere Virtanen is a 39-year-old Manchester United supporter from Finland who has been following the club his whole life. The club has become a religion for him, and he’s travelled to matches all over Europe and met fellow fans all across the world.

It all started when Jere was five and started playing football. He chose the number 7 for his shirt to emulate his favourite player, Bryan Robson. Today Jere’s collection covers more than 38,000 items from shirts to programmes and from real Old Trafford seats to some of the more curious club branded items.

Jere is an entrepreneur whose businesses are driven by passion. He has also found time to write a children’s book about Manchester United’s history and a book in Finnish about football fan culture in England. Additionally, Jere runs his own Manchester United podcast called “Unelmien Teatteri” and enjoys spending his spare time researching stories about the club, its players and its fans.

Follow Jere on Twitter.